Overall score
Audit Report
www.payfit.com
October 3, 2026Site custom
Seen by our AI
What is the best payroll software for small businesses in the UK?
Your future customers are already asking AI this kind of question.
Your pages focus on platform features and customer trust signals but lack in-depth content on payroll compliance, legislation, or cost breakdowns. Without this, your site doesn't directly answer the practical questions AI assistants use to recommend payroll solutions.
That's exactly what our agents fix firstSEO Score
84/100
Technical structure, metadata, performance, and traditional search engine signals.
AI Visibility Score
62/100
How likely ChatGPT, Perplexity, and Google AI Overviews are to cite your content.
Accessibility
Accessibility was not measured in this audit.
Analysis results
59 checks reviewed74%
of checks passed
- What works25
- Needs improvement9
- Not included25
Result based on 1 page of your website
Your top 3 priority fixes
Included with this report — apply them yourself, or let us handle them.
- 1Rewrite ≥2 H2 headings as questions and add 2-3 sentence self-contained answers beneath each.High impact
The FAQ section has questions but answers are not structured as self-contained 2-3 sentence blocks under H2 headings.
How to fix
Rewrite ≥2 H2 headings as questions and add 2-3 sentence self-contained answers beneath each.
- 2Name ≥2 recognized institutions (universities, government agencies, analyst firms) as sources.High impact
No recognized institutions such as universities, government agencies, or research firms are cited on the page.
How to fix
Name ≥2 recognized institutions (universities, government agencies, analyst firms) as sources.
- 3Start each major section with a 40-60 word standalone paragraph that summarizes the key point.High impact
0/9 H2 sections open with a 40-60 word paragraph
How to fix
Start each major section with a 40-60 word standalone paragraph that summarizes the key point.
6 more issues found
External links
Crawlable links
Image alt text
Data tables
Attribution language
Term definitions
The details and fixes for these points are part of the full report, below.
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